Virtual Home Staging Vs. Traditional Home Staging
Karen Cervarich • April 21, 2020
Nearly every industry has been impacted by COVID-19 (Coronavirus), the real estate market included. As sellers scramble to move tours and sales online there has been an increase in virtual home staging. Though virtual staging is not new, its increased use in this epidemic presents a chance to explore the differences between digital and traditional staging techniques. Be sure to consider the differences in staging tactics as you prepare for your next home sale.
What is Virtual Staging?
Virtual staging, also known as digital staging, utilizes modern technology to virtually place furniture, artwork and accessories into a real photograph of a home. A virtual stager can also change paint colors, make architectural changes or even swap out the flooring. If these types of major alterations are made, they need to be disclosed anywhere the digital photos are listed. Like traditional staging, virtual staging is designed to help the potential buyer envision what is possible with the available space, but the envisioning ends once the buyer walks in the home.
What is Traditional Staging?
Traditional home stagers place tangible materials in a realistic manner. This involves adding furniture, art, lighting and accessories to the home to make it appealing to buyers. Traditional staging helps buyers to envision themselves and their families in the home in a manner that showcases the highlighted rooms. A primary advantage of traditional staging is that it provides the opportunity for buyers to actually walk the space with the furniture they see in photos.
In Person Vs. Online Viewing
While digital staging can allow for improved paint colors, a variety of furniture options and even architectural upgrades, the downfall lies in the fact that it all disappears once a homebuyer walks through the front door for the first time. Additionally, virtual staging, especially when used to complete physical changes to the house, can mislead the potential buyers. Physical staging, combined with traditional photography, ensures the buyers see exactly what they are buying.
Cost of Staging
While the cost of digital staging may be less than that of traditional staging, that does not mean that it is the best investment. Studies show that traditional staging is a surefire way to increase the sale price of the home. A 2019 study shows that 22% of agents surveyed saw up to a 5% increase in the offer prices they received compared to comparable, but non staged properties. Furthermore, 17% saw an increase in value of 6% to 10% when homes are traditionally staged.
Though virtual staging may be more affordable and make an okay first impression online, let’s be honest, nobody buys a house without first visiting it. When it comes down to it, traditional home staging is a proven method that provides a more honest representation of the home. If you’d like to continue this conversation, or if you’re ready to stage a home in Seattle, Bellevue or the surrounding communities, don’t hesitate to contact KCD Staging. Our team of experts are taking extra precautions during this time to stage homes, as safety is of the utmost importance. Give us a call at 206-383-6767to learn more or to request an estimate for Seattle home staging.
When it comes to selling a home, presentation is more than aesthetics; it’s psychology. Home staging isn’t just about fresh flowers and neutral paint; it’s a deliberate strategy rooted in how the human brain processes space, emotion, and potential. Understanding what buyers subconsciously seek can make the difference between a property that sits and one that sells quickly. When you need professional home staging throughout Seattle and Bellevue to get your house ready to hit the real estate market, contact KCD Staging. Create a Connection At its core, home staging capitalizes on emotional connection. Buyers aren’t merely evaluating square footage or finishings, they're imagining a lifestyle. A well-staged home helps them visualize a version of themselves thriving in that space. This visualization is powerful: if a buyer can see themselves entertaining in a bright, welcoming kitchen or relaxing in a serene bedroom, they’re more likely to develop an emotional attachment and make an offer. Stay Free of Clutter Psychologically, clutter and personal items create barriers. While a homeowner may love bold artwork or family photographs, these elements distract buyers from imagining the home as theirs. Staging neutralizes the space while still making it feel warm and inviting. The goal is to suggest possibility, not prescribe personality. Emphasize Light and Space Lighting, scale, and flow also play critical roles. Bright, well-lit rooms are perceived as larger and more cheerful. Appropriately scaled furniture emphasizes functionality without overwhelming the room. Clear walkways and logical furniture placement help buyers intuitively understand how to use each space. Even the scent of a home, clean, subtle, never overpowering, can influence a buyer’s emotional response. Today’s buyers also crave versatility. They want spaces that adapt to modern life, such as home offices, multipurpose rooms, or serene outdoor areas. A staged home should gently nod to these desires without being too specific. Custom Real Estate Staging Available in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767. We look forward to working with you to sell your home fast and for a top price.
A well-staged master bedroom should feel like a retreat, and nothing enhances that cozy, luxurious vibe quite like a thoughtfully designed sitting area. Whether you have a spacious master suite or just a small corner to work with, adding a sitting area can elevate the space and make it more appealing to potential buyers. When you need professional home staging throughout Seattle and Bellevue to get your house ready to hit the real estate market, contact KCD Staging. Why a Sitting Area Matters A sitting area gives buyers the impression of a master bedroom that’s more than just a place to sleep—it becomes a private sanctuary. It suggests relaxation, a spot for morning coffee, a reading nook, or a peaceful escape from the rest of the house. When buyers can picture themselves unwinding in the space, they’re more likely to feel emotionally connected to the home. Choosing the Right Furniture The key to staging a sitting area is selecting furniture that enhances the room without overwhelming it. For larger master bedrooms, a small loveseat paired with a coffee table creates an elegant lounge space. In smaller rooms, a single accent chair with a stylish side table is enough to define the area. Stick to neutral tones and classic designs to appeal to a wide range of buyers. Placement Matters Position the seating near a window to take advantage of natural light, or place it in an empty corner to make use of dead space. If the bedroom has a fireplace, arrange chairs nearby to highlight this cozy feature. The goal is to make the sitting area feel intentional rather than an afterthought. Finishing Touches Once the furniture is in place, add soft elements to complete the look. A decorative throw blanket, a plush pillow, and a neatly stacked book or magazine create a warm, inviting feel. A small plant or a stylish lamp can add just the right amount of personality without making the space feel cluttered. Custom Staging Available in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767 . We look forward to working with you to sell your home fast and for a top price.
When it comes to selling your home, first impressions matter. A well-staged home captivates potential buyers and can increase your property’s perceived value. However, even the most well-intentioned staging efforts can go awry if common mistakes are overlooked. Here are some pitfalls to avoid when staging your home for sale. When you need professional home staging throughout Seattle and Bellevue to get your house ready to hit the real estate market, contact KCD Staging. Overpersonalization One of the most frequent errors is leaving too many personal touches. While your unique style reflects your personality, potential buyers need to envision the space as their own. Remove excessive family photos, personal memorabilia, and overly specific decor. Instead, opt for neutral, inviting accents that create a blank canvas for future homeowners. Clutter and Disorganization A cluttered space is a major turnoff. Even if your home is generally tidy, small areas brimming with unnecessary items can distract buyers and make rooms appear smaller. Streamline your belongings, organize closets and storage spaces, and consider renting a storage unit for excess items during the selling process. A clean, open environment allows buyers to focus on the home's potential rather than its current state of disarray. Ignoring Key Areas While the living room and kitchen often receive the most attention, don’t neglect other critical spaces. Bathrooms, entryways, and even hallways should be just as inviting and well-maintained. A fresh coat of paint, updated fixtures, and a thoughtful arrangement of furniture in every room can ensure that every corner of your home leaves a positive impression. Poor Lighting A well-lit home highlights its best features. Avoid dark, shadowy spaces by maximizing natural light—open curtains and clean windows can do wonders. Additionally, supplement with modern light fixtures that create a warm, welcoming atmosphere. Neglecting Outdoor Spaces Curb appeal begins at your doorstep. Overgrown landscaping, unkempt lawns, or neglected patios can undermine the efforts made inside. Make sure your exterior is as polished as your interior by tidying up the yard, refreshing flower beds, and maintaining the facade of your home. Custom Staging Available in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767. We look forward to working with you to sell your home fast and for a top price.
If you’re preparing to sell your home, staging can make all the difference in capturing buyers’ attention and maximizing your property’s value. In 2025, the latest home staging trends are all about blending timeless appeal with modern touches to help your home stand out in a competitive market. Here’s what you need to know. When you need professional home staging throughout Seattle and Bellevue to get your house ready to hit the real estate market, contact KCD Staging. Highlight Sustainability Today’s buyers prioritize eco-conscious living, and your staging should reflect that. Incorporate natural materials like reclaimed wood, bamboo, and organic cotton into your décor. Adding greenery with houseplants—such as elegant fiddle leaf figs or low-maintenance succulents—enhances aesthetics and creates a fresh, inviting atmosphere. Showcase Smart Home Features Buyers love tech-savvy homes, so it’s a great idea to highlight any smart features your property offers. Demonstrate smart thermostats, voice-controlled lighting, or app-connected security systems to appeal to modern lifestyles. Even if your home doesn’t have built-in tech, virtual staging tools can show buyers how rooms can be upgraded or reimagined with ease. Use Neutral Colors with Bold Pops Neutral colors like beige, soft gray, and cream create a blank canvas that allows buyers to imagine their style. However, adding pops of bold color through accents like throw pillows, rugs, or wall art in jewel tones (think emerald green or deep blue) can make your home feel modern and memorable. Emphasize Versatility Post-pandemic buyers value multifunctional spaces. Stage rooms to show off their flexibility—turn a guest room into a home office or highlight a cozy corner as a reading nook. Helping buyers envision how a space can meet their needs is a powerful selling tool. Add Handcrafted Elements Artisanal details like handmade pottery, woven throws, or unique light fixtures can make your home feel one-of-a-kind. These personal touches bring warmth and authenticity, helping your property stand out in buyers’ minds. Custom Staging Available in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767. We look forward to working with you to sell your home fast and for a top price.
Staging your home is all about creating a welcoming, pristine environment that makes a lasting impression on potential buyers. But winter weather—complete with muddy boots and rainstorms —can make maintaining that polished look a challenge. Here’s how to keep your staged home clean and inviting, even during the toughest winter days. When you need professional home staging throughout Seattle and Bellevue to get your house ready to hit the real estate market, contact KCD Staging. Create a “No Shoes” Zone Winter footwear can track in snow, mud, and salt, leaving behind unsightly messes. Set up a designated area near the entrance for shoes and boots. Use a waterproof mat or tray to catch drips, and keep a small bench or chair nearby for convenience. A polite sign reminding visitors to remove their shoes helps maintain this rule without awkward conversations. Protect High-Traffic Areas Lay down rugs or runners in entryways, hallways, and other high-traffic zones. Opt for durable, stain-resistant materials that can handle the extra wear and tear. These coverings protect your floors and make cleanup easier while still looking stylish and coordinated with your home’s décor. Tackle Messes Immediately Quick cleanups are key to preventing stains and lingering dirt. Keep a winter-ready cleaning kit on hand, including a mop, broom, and eco-friendly floor cleaner. Address spills and mud spots as soon as they appear to keep surfaces spotless. Regularly Refresh the Air Winter often brings closed windows and stuffy air. Combat this by using air purifiers, lightly scented candles, or natural essential oils to keep your home smelling fresh. Avoid overpowering fragrances that may turn off potential buyers. Maintain Curb Appeal Your home’s exterior is the first thing buyers see, so don’t let winter weather detract from it. If snow falls in your neighborhood, shovel it promptly, de-ice walkways, and clear gutters of debris. Add a tasteful seasonal wreath or potted evergreens by the door for a welcoming touch. Custom Staging Available in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767. We look forward to working with you to sell your home fast and for a top price.
When selling a home, the entryway sets the tone for the rest of the property. As the first area buyers encounter, it holds the power to enchant or deter their entire experience. By staging this space with elegance and intention, you can craft an inviting atmosphere that captivates from the very first step. When you need professional home staging throughout Seattle and Bellevue to get your house ready to hit the real estate market, contact KCD Staging. Embrace Simplicity An uncluttered entryway exudes sophistication and spaciousness. Remove excess shoes, bags, and coats, ensuring the area feels open and serene. A meticulous cleaning, from polished floors to dust-free surfaces, reflects care and pride in the home. Illuminate With Grace Opt for warm, ambient lighting that bathes the entryway in a soft glow. A statement pendant light or an understated table lamp adds charm and practicality. If the space benefits from natural light, clean windows and drawn curtains will amplify its radiance. Blend Style With Functionality Introduce purposeful furnishings such as a refined console table, a tufted bench, or a sleek coat rack. Enhance these pieces with thoughtful accents: a mirror to add depth and reflect light, a delicate vase of fresh blooms, or an artful tray for keys. These elements create a harmonious balance of beauty and utility. Refresh Surfaces With Subtlety Neutral tones on walls provide a sophisticated backdrop, appealing to a broad spectrum of buyers. If the flooring shows signs of wear, a tasteful area rug or runner can conceal imperfections while introducing texture and warmth to the space. Elevate Curb Appeal The entryway experience begins before crossing the threshold. A freshly painted front door, a stylish doormat, and well-chosen potted plants evoke a sense of welcome and refinement, encouraging buyers to explore further. Custom Staging Available in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767. We look forward to working with you to sell your home fast and for a top price.
When selling your home, consider the backyard as an extension of the living area that can greatly influence a buyer’s impression. Staging your backyard is a strategic way to enhance the property’s appeal, making it a powerful tool for attracting potential buyers. Learn why investing time in staging your backyard is worth the effort. When you need professional home staging throughout Seattle and Bellevue to get your house ready to hit the real estate market, contact KCD Staging. Creates an Inviting Atmosphere A well-staged backyard creates a welcoming environment where buyers can envision themselves relaxing, entertaining, or spending time with family. By arranging outdoor furniture, adding greenery, and setting up cozy nooks, you present the backyard as an additional living space, which increases the overall perceived value of the home. Buyers are drawn to outdoor areas that feel like a retreat, and a thoughtfully arranged backyard helps evoke that feeling. Highlights the Space’s Potential Not every buyer has the imagination to see how an empty or neglected backyard could be transformed. Staging takes the guesswork out of the equation by showcasing how the space can be used, whether as an outdoor dining area, a play zone for children, or a tranquil garden. Highlighting the potential of the backyard helps buyers picture themselves using the space, which can make the property more memorable. Adds to the Home's Market Value A well-maintained, appealing backyard can significantly boost your home's market value. Buyers today are often looking for homes that provide a connection to the outdoors, and a staged backyard shows that your property offers more than just indoor space. By enhancing the yard’s aesthetic appeal with plants, lighting, and outdoor décor, you create a space that adds real value to the home and makes it more competitive in the market. Staging Advice Start by decluttering—remove any unnecessary items, toys, or worn-out furniture. Next, focus on adding outdoor furniture that complements the space, like a dining set or a cozy seating area with cushions and throw pillows to make the area feel more comfortable. Incorporate greenery by planting flowers or adding potted plants to create a lush, welcoming environment. If you have a deck or patio, consider power-washing to give it a fresh, clean look. Adding outdoor lighting, such as string lights or lanterns, can also create a warm ambiance for evening showings. The goal is to make the space look well-maintained and ready for relaxation or entertainment, helping buyers picture themselves enjoying the backyard. Custom Staging Available in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767. We look forward to working with you to sell your home fast and for a top price.
Selling your home in the fall offers a unique opportunity to showcase its warmth and charm. As the season shifts, potential buyers look for cozy, inviting spaces where they can envision themselves settling in for cooler months. Below, we share our tips for how to stage your home for a successful sale during the fall. When you need professional home staging throughout Seattle and Bellevue to get your house ready to hit the real estate market, contact KCD Staging. Embrace Fall Décor—But Keep It Subtle A touch of fall-themed décor can enhance your home’s appeal, but avoid going overboard. Think simple: a wreath of autumn leaves on the door, a bowl of pumpkins or gourds on the dining table, and warm-toned throw blankets draped across the sofa. Stick to a neutral palette with accents of burnt orange, deep reds, and golds to create a welcoming, seasonal atmosphere. Highlight Warmth and Comfort Fall is the season of coziness, so focus on making your home feel inviting. Add plush throws and textured pillows to couches and chairs, and light a few candles to introduce a soft, ambient glow. If you have a fireplace, this is the time to make it the centerpiece of the room—clean it thoroughly and, if possible, stage it with neatly stacked firewood to suggest comfort and relaxation. Maximize Natural Light With shorter days and earlier sunsets, maximizing natural light is essential during fall. Open all curtains and blinds to let in as much daylight as possible. Add lamps or strategic lighting to brighten darker corners, making the space feel larger and more inviting. Maintain Curb Appeal Fallen leaves can quickly overwhelm a yard, so keep your exterior tidy by regularly raking and removing debris. Add a fresh coat of paint to your front door if needed, and consider planting autumnal flowers like mums to enhance curb appeal. Ensure walkways are clear of leaves and well-lit, offering buyers a safe and pleasant approach to the front door. Appeal to the Senses Appealing to buyers’ senses can create a lasting impression. In the fall, the aroma of freshly baked goods or a cinnamon-scented candle can evoke feelings of warmth and comfort. Consider baking a pie or cookies before showings or using a subtle fall fragrance to add to the ambiance. Custom Staging Available in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767. We look forward to working with you to sell your home fast and for a top price.
Color plays a significant role in home staging, influencing how potential buyers perceive a space and, ultimately, their decision to make an offer. The psychology behind color is powerful, as different hues can evoke various emotions and create distinct atmospheres within a home. By strategically choosing the right colors, home stagers can make rooms appear more spacious, cozy, or inviting, helping buyers envision themselves living in the space. When you need professional home staging throughout Seattle and Bellevue to get your house ready to hit the real estate market, contact KCD Staging. Notable Neutrals Neutral colors like soft grays, beiges, and whites are often favored in home staging because they create a blank canvas, allowing potential buyers to imagine their belongings in the space. These colors also make rooms feel larger and brighter, which is particularly important in smaller homes or those with limited natural light. However, adding pops of color through accessories, such as pillows, artwork, or rugs, can add warmth and personality to a room, making it feel more welcoming. Lively Warms and Calming Cools Warm colors like reds, oranges, and yellows can create a sense of comfort and energy. These shades are often used in living rooms or kitchens to make the space feel exciting and engaging. On the other hand, cool colors like blues and greens evoke a sense of calm and relaxation, making them ideal for bedrooms and bathrooms where a serene atmosphere is desired. Creating a Welcoming Space Incorporating color psychology into home staging isn’t just about aesthetics—it’s about creating an emotional connection with potential buyers. When a home feels inviting and well-balanced, it becomes easier for buyers to picture themselves living there, increasing the likelihood of a sale. Custom Home Staging in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767. We look forward to working with you to sell your home fast and for a top price.
Staging your home for summer can make a big difference in attracting potential buyers. At KCD Staging we see time and time again how important home staging is, even in a hot real estate market. Below are some tips to make your home stand out from the crowd. Keep It Cool and Bright One of the main goals of staging your home in the summer is to make it feel cool and inviting. Make sure your air conditioning is running smoothly, and use fans if necessary. Open the curtains and blinds to let in natural light, but avoid direct sunlight that can heat up the room. Light, sheer curtains can help diffuse the sunlight while keeping your home bright. Summer Décor and Colors Use summer-themed décor to create a fresh and vibrant atmosphere. Add colorful throw pillows, light blankets, and fresh flowers. Use bright, summery colors like blues, greens, and yellows to evoke a sense of warmth and happiness. Incorporate outdoor elements, such as seashells or beach-themed decorations, to enhance the summer vibe. Highlight Outdoor Spaces Summer is the perfect time to showcase your outdoor living areas. Make sure your lawn is well-manicured, and consider adding potted plants or flowers for a pop of color. Set up outdoor furniture with comfortable cushions and create a cozy seating area. If you have a pool, keep it clean and inviting. A well-staged outdoor space can be a major selling point. Add Fresh Scents Fresh scents can make your home feel more inviting. Consider using summer-scented candles, such as citrus or lavender, to create a pleasant atmosphere. Freshly baked cookies or a bowl of fresh fruit add a welcoming aroma to your home. Custom Staging Available in Seattle and Bellevue If you are interested in staging a home in Seattle, Bellevue, or the surrounding areas, be sure to contact KCD Staging. Our team is skilled at dressing homes for success in our hot real estate market. To learn more about our real estate staging services, or to request an estimate for the cost of home staging in Bellevue and beyond, please give us a call at 206.383.6767. We look forward to working with you to sell your home fast and for a top price.
